<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
  <headerData>
    <submissionType>144</submissionType>
    <filerInfo>
      <filer>
        <filerCredentials>
          <cik>0001815318</cik>
          <ccc>XXXXXXXX</ccc>
        </filerCredentials>
      </filer>
      <liveTestFlag>LIVE</liveTestFlag>


    </filerInfo>
  </headerData>
  <formData>
    <issuerInfo>
      <issuerCik>0000025475</issuerCik>
      <issuerName>CRAWFORD &amp; CO</issuerName>
      <secFileNumber>001-10356</secFileNumber>
      <issuerAddress>
        <com:street1>5335 TRIANGLE PARKWAY</com:street1>
        <com:city>PEACHTREE CORNERS</com:city>
        <com:stateOrCountry>GA</com:stateOrCountry>
        <com:zipCode>30092</com:zipCode>
      </issuerAddress>
      <issuerContactPhone>4043001000</issuerContactPhone>
      <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>Bart Andrew John</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
      <relationshipsToIssuer>
        <relationshipToIssuer>Officer</relationshipToIssuer>
      </relationshipsToIssuer>
    </issuerInfo>
    <securitiesInformation>
      <securitiesClassTitle>Class A Common Stock</securitiesClassTitle>
      <brokerOrMarketmakerDetails>
        <name>Evans &amp; Partners</name>
        <address>
          <com:street1>171 Collins Street</com:street1>
          <com:city>Melbourne, VIC</com:city>
          <com:stateOrCountry>C3</com:stateOrCountry>
          <com:zipCode>3001</com:zipCode>
        </address>
      </brokerOrMarketmakerDetails>
      <noOfUnitsSold>40000</noOfUnitsSold>
      <aggregateMarketValue>400400.00</aggregateMarketValue>
      <noOfUnitsOutstanding>29794665</noOfUnitsOutstanding>
      <approxSaleDate>05/14/2026</approxSaleDate>
      <securitiesExchangeName>New York Stock Excha</securitiesExchangeName>
    </securitiesInformation>
    <securitiesToBeSold>
      <securitiesClassTitle>Class A Common Stock</securitiesClassTitle>
      <acquiredDate>12/13/2019</acquiredDate>
      <natureOfAcquisitionTransaction>Stock Bonus</natureOfAcquisitionTransaction>
      <nameOfPersonfromWhomAcquired>Crawford &amp; Co</nameOfPersonfromWhomAcquired>
      <isGiftTransaction>N</isGiftTransaction>
      <amountOfSecuritiesAcquired>8195</amountOfSecuritiesAcquired>
      <paymentDate>12/13/2019</paymentDate>
      <natureOfPayment>Stock Bonus</natureOfPayment>
    </securitiesToBeSold>
    <securitiesToBeSold>
      <securitiesClassTitle>Class A Common Stock</securitiesClassTitle>
      <acquiredDate>12/11/2020</acquiredDate>
      <natureOfAcquisitionTransaction>Stock Bonus</natureOfAcquisitionTransaction>
      <nameOfPersonfromWhomAcquired>Crawford &amp; Co</nameOfPersonfromWhomAcquired>
      <isGiftTransaction>N</isGiftTransaction>
      <amountOfSecuritiesAcquired>8263</amountOfSecuritiesAcquired>
      <paymentDate>12/11/2020</paymentDate>
      <natureOfPayment>Stock Bonus</natureOfPayment>
    </securitiesToBeSold>
    <securitiesToBeSold>
      <securitiesClassTitle>Class A Common Stock</securitiesClassTitle>
      <acquiredDate>12/19/2023</acquiredDate>
      <natureOfAcquisitionTransaction>Stock Bonus</natureOfAcquisitionTransaction>
      <nameOfPersonfromWhomAcquired>Crawford &amp; Co</nameOfPersonfromWhomAcquired>
      <isGiftTransaction>N</isGiftTransaction>
      <amountOfSecuritiesAcquired>16329</amountOfSecuritiesAcquired>
      <paymentDate>12/19/2023</paymentDate>
      <natureOfPayment>Stock Bonus</natureOfPayment>
    </securitiesToBeSold>
    <securitiesToBeSold>
      <securitiesClassTitle>Class A Common Stock</securitiesClassTitle>
      <acquiredDate>12/09/2022</acquiredDate>
      <natureOfAcquisitionTransaction>Stock Bonus</natureOfAcquisitionTransaction>
      <nameOfPersonfromWhomAcquired>Crawford &amp; Co</nameOfPersonfromWhomAcquired>
      <isGiftTransaction>N</isGiftTransaction>
      <amountOfSecuritiesAcquired>7213</amountOfSecuritiesAcquired>
      <paymentDate>12/09/2022</paymentDate>
      <natureOfPayment>Stock Bonus</natureOfPayment>
    </securitiesToBeSold>
    <nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</nothingToReportFlagOnSecuritiesSoldInPast3Months>
    <noticeSignature>
      <noticeDate>05/14/2026</noticeDate>
      <signature>Andrew John Bart</signature>
    </noticeSignature>
  </formData>
</edgarSubmission>
