<?xml version="1.0" encoding="UTF-8"?><own:edgarSubmission xmlns:own="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
  <!-- Generated by Workiva -->
  <own:headerData>
    <own:submissionType>144</own:submissionType>
    <own:filerInfo>
      <own:filer>
        <own:filerCredentials>
          <own:cik>0001814310</own:cik>
          <own:ccc>XXXXXXXX</own:ccc>
        </own:filerCredentials>
      </own:filer>
      <own:liveTestFlag>LIVE</own:liveTestFlag>



    </own:filerInfo>
  </own:headerData>
  <own:formData>
    <own:issuerInfo>
      <own:issuerCik>0000025475</own:issuerCik>
      <own:issuerName>Crawford &amp; Company</own:issuerName>
      <own:issuerAddress>
        <com:street1>5335 Triangle Parkway</com:street1>
        <com:city>Peachtree Corners</com:city>
        <com:stateOrCountry>GA</com:stateOrCountry>
        <com:zipCode>30092</com:zipCode>
      </own:issuerAddress>
      <own:issuerContactPhone>4049055539</own:issuerContactPhone>
      <own:nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>Tami Stevenson</own:nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
      <own:relationshipsToIssuer>
        <own:relationshipToIssuer>Officer</own:relationshipToIssuer>
      </own:relationshipsToIssuer>
    </own:issuerInfo>
    <own:securitiesInformation>
      <own:securitiesClassTitle>Common</own:securitiesClassTitle>
      <own:brokerOrMarketmakerDetails>
        <own:name>Merrill Lynch</own:name>
        <own:address>
          <com:street1>1 Town Center Road</com:street1>
          <com:street2>Suite 900</com:street2>
          <com:city>Boca Raton</com:city>
          <com:stateOrCountry>FL</com:stateOrCountry>
          <com:zipCode>33486</com:zipCode>
        </own:address>
      </own:brokerOrMarketmakerDetails>
      <own:noOfUnitsSold>26282</own:noOfUnitsSold>
      <own:aggregateMarketValue>255723.86</own:aggregateMarketValue>
      <own:noOfUnitsOutstanding>29794665</own:noOfUnitsOutstanding>
      <own:approxSaleDate>05/07/2026</own:approxSaleDate>
      <own:securitiesExchangeName>NYSE</own:securitiesExchangeName>
    </own:securitiesInformation>
    <own:securitiesToBeSold>
      <own:securitiesClassTitle>Common</own:securitiesClassTitle>
      <own:acquiredDate>12/06/2016</own:acquiredDate>
      <own:natureOfAcquisitionTransaction>Stock Bonus</own:natureOfAcquisitionTransaction>
      <own:nameOfPersonfromWhomAcquired>Crawford &amp; Co</own:nameOfPersonfromWhomAcquired>
      <own:isGiftTransaction>N</own:isGiftTransaction>
      <own:amountOfSecuritiesAcquired>26</own:amountOfSecuritiesAcquired>
      <own:paymentDate>12/06/2016</own:paymentDate>
      <own:natureOfPayment>Stock Bonus</own:natureOfPayment>
    </own:securitiesToBeSold>
    <own:securitiesToBeSold>
      <own:securitiesClassTitle>Common</own:securitiesClassTitle>
      <own:acquiredDate>12/05/2023</own:acquiredDate>
      <own:natureOfAcquisitionTransaction>Stock Bonus</own:natureOfAcquisitionTransaction>
      <own:nameOfPersonfromWhomAcquired>Crawford &amp; Co</own:nameOfPersonfromWhomAcquired>
      <own:isGiftTransaction>N</own:isGiftTransaction>
      <own:amountOfSecuritiesAcquired>1903</own:amountOfSecuritiesAcquired>
      <own:paymentDate>12/05/2023</own:paymentDate>
      <own:natureOfPayment>Stock Bonus</own:natureOfPayment>
    </own:securitiesToBeSold>
    <own:securitiesToBeSold>
      <own:securitiesClassTitle>Common</own:securitiesClassTitle>
      <own:acquiredDate>12/07/2023</own:acquiredDate>
      <own:natureOfAcquisitionTransaction>Stock Bonus</own:natureOfAcquisitionTransaction>
      <own:nameOfPersonfromWhomAcquired>Crawford &amp; Co</own:nameOfPersonfromWhomAcquired>
      <own:isGiftTransaction>N</own:isGiftTransaction>
      <own:amountOfSecuritiesAcquired>4539</own:amountOfSecuritiesAcquired>
      <own:paymentDate>12/07/2023</own:paymentDate>
      <own:natureOfPayment>Stock Bonus</own:natureOfPayment>
    </own:securitiesToBeSold>
    <own:securitiesToBeSold>
      <own:securitiesClassTitle>Common</own:securitiesClassTitle>
      <own:acquiredDate>12/19/2023</own:acquiredDate>
      <own:natureOfAcquisitionTransaction>Stock Bonus</own:natureOfAcquisitionTransaction>
      <own:nameOfPersonfromWhomAcquired>Crawford &amp; Co</own:nameOfPersonfromWhomAcquired>
      <own:isGiftTransaction>N</own:isGiftTransaction>
      <own:amountOfSecuritiesAcquired>11508</own:amountOfSecuritiesAcquired>
      <own:paymentDate>12/19/2023</own:paymentDate>
      <own:natureOfPayment>Stock Bonus</own:natureOfPayment>
    </own:securitiesToBeSold>
    <own:securitiesToBeSold>
      <own:securitiesClassTitle>Common</own:securitiesClassTitle>
      <own:acquiredDate>12/18/2024</own:acquiredDate>
      <own:natureOfAcquisitionTransaction>Stock Bonus</own:natureOfAcquisitionTransaction>
      <own:nameOfPersonfromWhomAcquired>Crawford &amp; Co</own:nameOfPersonfromWhomAcquired>
      <own:isGiftTransaction>N</own:isGiftTransaction>
      <own:amountOfSecuritiesAcquired>8306</own:amountOfSecuritiesAcquired>
      <own:paymentDate>12/18/2024</own:paymentDate>
      <own:natureOfPayment>Stock Bonus</own:natureOfPayment>
    </own:securitiesToBeSold>
    <own:nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</own:nothingToReportFlagOnSecuritiesSoldInPast3Months>
    <own:noticeSignature>
      <own:noticeDate>05/07/2026</own:noticeDate>
      <own:signature>Maria E Rodriguez</own:signature>
    </own:noticeSignature>
  </own:formData>
</own:edgarSubmission>
