Notice of Proposed Sale · 144
BAIDU INC
BAIDFOTCEQUITYCurrent
Notice of Proposed Sale
Structured filing — 144
primary_doc.xml
Notice of proposed sale. The proposed amounts below do not establish that a sale occurred.
Proposed-sale notice
- Issuer
- Baidu, Inc.
- Issuer CIK
- 0001329099
- SEC file number
- 000-51469
- Phone
- 86-10-5992-8888
- Person for whose account securities are to be sold
- MELISSA DONGMIN MA
- Relationships to issuer
- AFFILIATE
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Securities proposed for sale
| Security | Proposed units | Aggregate market value | Units outstanding | Approximate sale date | Exchange | Broker / market maker |
|---|---|---|---|---|---|---|
| ADS, each representing eight ordinary shares | 122,629 | 13,756,521.22 | 274,750,119 | 07/06/2026 | NASD | Goldman Sachs & Co. LLC |
Broker / market maker — proposed row 1, entry 1
- Name
- Goldman Sachs & Co. LLC
- Street
- 200 West Street
- City
- New York
- State / country code
- NY
- Postal code
- 10282
Acquisition of securities to be sold
| Security | Acquired | Nature of acquisition | Acquired from | Amount acquired | Gift transaction | Payment date | Nature of payment |
|---|---|---|---|---|---|---|---|
| ADS, each representing eight ordinary shares | 01/01/2005 | Acquired from issuer in private transaction | Baidu, Inc. | 122,629 | N | 01/01/2005 | For service rendered |
Sales reported in the preceding three months
| Seller | Security | Sale date | Amount sold | Gross proceeds |
|---|---|---|---|---|
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 04/01/2026 | 9,484 | 1,064,615.99 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 04/06/2026 | 9,433 | 1,048,703.4 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 04/13/2026 | 9,433 | 1,052,741.67 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 04/20/2026 | 9,433 | 1,188,569.32 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 04/27/2026 | 9,433 | 1,207,810.75 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 05/04/2026 | 9,433 | 1,205,302.52 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 05/11/2026 | 9,433 | 1,377,697.2 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 05/18/2026 | 9,433 | 1,293,812.36 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 05/26/2026 | 9,433 | 1,192,520.8 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 06/01/2026 | 9,433 | 1,244,218.36 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 06/08/2026 | 9,433 | 1,131,810.96 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 06/15/2026 | 9,433 | 1,107,842.65 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 06/22/2026 | 9,433 | 1,052,357.74 |
| MELISSA DONGMIN MA | ADS, each representing eight ordinary shares | 06/29/2026 | 9,433 | 1,041,122.1 |
Seller — prior-sale row 1, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 2, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 3, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 4, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 5, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 6, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 7, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 8, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 9, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 10, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 11, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 12, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 13, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Seller — prior-sale row 14, entry 1
- Name
- MELISSA DONGMIN MA
- Street
- No. 10 Shangdi 10th Street
- Street (continued)
- Haidian District
- City
- Beijing
- State / country code
- F4
- Postal code
- 100085
Prior-sale reporting
- Nothing to report for the preceding three months
- N
Remarks
The sales of shares set forth herein are made in connection with a selling plan dated 2025/12/23 that is intended to comply with Rule 10b5-1(c). The representation below regarding the sellers knowledge of material information was true as of the date the selling plan was entered into.
Notice signature
- Notice date
- 07/01/2026
- Signed
- Goldman Sachs & Co. LLC on behalf of MELISSA DONGMIN MA
- Plan adoption dates
- 12/23/2025
Company context
Founded in 2000, Baidu’s mission is to make the complicated world simpler through technology. Baidu is a leading AI company with strong Internet foundation, trading on Nasdaq under “BIDU” and HKEX under “9888”. One Baidu ADS represents eight Class A ordinary shares.