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BCS

Current Report · Items 1.01, 9.01 · 8-K

ONAR Holding Corporation

ONAROTCEQUITYCurrent

Entry into a Material Definitive Agreement

Item 1.01. Entry into a Material Definitive Agreement. On July 27, 2026, ONAR Holding Corporation, a Nevada corporation (the “Company”), and Advertise Purple, Inc., a California corporation (“Advertise Purple” and together with the Company, the “Parties”), entered into Amendment No.…

Filed Jul 31, 2026Accepted Jul 31, 2026, 5:15 PM EDTCIK 1682265Accession 0001477932-26-004647
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Company context

ONAR (OTCID: ONAR), pronounced “honor,” is an AI-powered marketing platform. ONAR acquires specialist marketing agencies serving middle-market and growth-stage brands across performance marketing, creative, and commerce, and operates them as one company on shared proprietary technology designed to automate up to 70% of manual agency work. Its technology division, ONAR Labs, develops and houses the Company’s proprietary technology, including ONAR AI, a marketing intelligence platform deployed across the Company’s agencies to improve productivity; Retina AI, a predictive customer intelligence platform; and Cortex, an offline and online sales attribution platform. ONAR continues to expand the platform through disciplined acquisitions, including JUICE, Scale Partner, and Advertise Purple. Learn more at www.onar.com.

Current securities

Historical securities (1)

Recent company filings

  1. D filingOct 13, 2026
  2. Entry into a Material Definitive Agreement · Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements · Regulation FD DisclosureOct 6, 2026
  3. Entry into a Material Definitive Agreement · Completion of Acquisition or Disposition of Assets · Creation of a Direct Financial Obligation or an Obligation under an Off-Balance Sheet Arrangement · Regulation FD DisclosureSep 30, 2026
  4. Entry into a Material Definitive Agreement · Creation of a Direct Financial Obligation or an Obligation under an Off-Balance Sheet Arrangement · Unregistered Sales of Equity Securities · Regulation FD DisclosureSep 29, 2026
  5. 10-Q filingAug 14, 2026

Disclosure sections

Items 1.01, 9.01

Select an item to read the extracted section. The as-filed document remains the primary evidence.

Item 1.01Item 1.01 - Entry into Material Agreement
Item 1.01. Entry into a Material Definitive Agreement. On July 27, 2026, ONAR Holding Corporation, a Nevada corporation (the “Company”), and Advertise Purple, Inc., a California corporation (“Advertise Purple” and together with the Company, the “Parties”), entered into Amendment No. 1 to the Letter of Intent (the “Amended Letter of Intent”), which amends that certain non-binding letter of intent dated March 23, 2026 (the “LOI”), pursuant to which, among other things, the Company agreed to pay to Advertise Purple the amount of $1,000,000 as a down payment (the “Down Payment”) towards the purchase price for the acquisition of all of the outstanding equity interests of Advertise Purple by the Company (the “Transaction”) pursuant to a proposed securities purchase agreement, the form of which the Parties have fully negotiated and is attached as Exhibit B to the Amended Letter of Intent (the “Proposed Purchase Agreement”). The Down Payment shall be credited against and applied to reduce, on a dollar-for-dollar basis, the purchase price otherwise payable by the Company upon the closing of the Proposed Purchase Agreement (the “Closing”). The Proposed Purchase Agreement has not been executed and is not binding until executed by the Parties and certain other parties thereto. Capitalized terms used but not defined in this Current Report on Form 8-K shall have the meanings ascribed to them in the Amended Letter of Intent. The Down Payment shall be refundable to the Company, if, and only if, (i) the Company delivers written notice to Advertise Purple (a “Closing Readiness Notice”) certifying that the Company is ready, willing, and able to consummate the Closing in accordance with the terms of the Proposed Purchase Agreement; and (ii) any of Advertise Purple, the Seller Parties, or Kyle Mitnick fail to sign the Proposed Purchase Agreement, in the form attached to the Amended Letter of Intent as Exhibit B, as-is other than filling in the execution date, and consummate the Closing within five (5) business days following Advertise Purple’s receipt of the Closing Readiness Notice. If both conditions are satisfied, then Advertise Purple shall return the Down Payment to the Company by wire transfer of immediately available funds to an account designated in writing by the Company, within three (3) business days following the Company’s written demand therefor. In all other circumstances, including, without limitation, if the Company elects not to proceed with the Transaction or if the Transaction is not consummated for any reason other than the specific failure described in this paragraph, then the Down Payment shall be non-refundable to the Company and shall be retained by Advertise Purple. The Amended Letter of Intent further provides that if the Proposed Purchase Agreement has not been executed and delivered by the Company on or before August 27, 2026 (the “Outside Date”), then the Amended Letter of Intent and the LOI shall automatically terminate and be of no further force or effect as of 11:59 p.m. (Eastern Time) on the Outside Date, without any further action required by any party, and without liability of any party to the other party, except as expressly set forth in the Amended Letter of Intent. If the Company has executed and delivered the Proposed Purchase Agreement and all other parties thereto have also executed and delivered the Proposed Purchase Agreement on or before the Outside Date and the Company fails to deliver the purchase price thereunder within two business days following the delivery of the last signature thereon, then the Amended Letter of Intent and the LOI shall automatically terminate and be of no further force or effect as of 11:59 p.m. (Eastern Time) on such second business day. The foregoing description of the Amended Letter of Intent does not purport to be complete and is qualified in its entirety by reference to the full and complete terms of the Amended Letter of Intent, a copy of which is filed herewith as Exhibit 10.1 to this Current Report on Form 8-K and incorporated herein by reference. Cautionary Statements Regarding Forward-Looking Statements This Current Report on Form 8-K contains statements that the Company believes to be “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, Section 21E of the Securities Exchange Act of 1934, as amended, and the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical fact, including statements regarding the Company’s future financial condition, results of operations, business operations and business prospects, and any statements regarding potential acquisitions, financings, debt restructurings, the closing of the transactions contemplated by the Proposed Purchase Agreement, are forward-looking statements. Words such as “anticipate,” “estimate,” “expect,” “project,” “intend,” “plan,” “predict,” “believe,” and similar words and expressions are intended to identify forward-looking statements. These statements reflect the Company’s current expectations, are not guarantees of future performance, and involve known and unknown risks and uncertainties, including the substantial doubt about the Company’s ability to continue as a going concern described in its Securities and Exchange Commission (“SEC”) filings, the Company’s working capital deficit, the need for additional financing, the requirement to negotiate and execute definitive documentation, the satisfaction of closing conditions, integration risks, market conditions, competition, and regulatory changes, any of which could cause actual results to differ materially. Detailed risk factors are included in the Company’s filings with the SEC, including its Annual Report on Form 10-K and its Quarterly Report on Form 10-Q. These forward-looking statements speak only as of the date hereof. The Company assumes no obligation to update these statements except as required by law.

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