Notice of Proposed Sale · 144
Amplitude, Inc.
AMPLNASDAQEQUITYCurrent
Notice of Proposed Sale
Structured filing — 144
primary_doc.xml
Notice of proposed sale. The proposed amounts below do not establish that a sale occurred.
Proposed-sale notice
- Issuer
- Amplitude, Inc.
- Issuer CIK
- 0001866692
- SEC file number
- 001-40817
- Phone
- (415) 231-2353
- Person for whose account securities are to be sold
- Skates Spenser
- Relationships to issuer
- Member of immediate family of any of the foregoing
- Street
- 201 THIRD STREET, SUITE 200
- City
- SAN FRANCISCO
- State / country code
- CA
- Postal code
- 94103
Securities proposed for sale
| Security | Proposed units | Aggregate market value | Units outstanding | Approximate sale date | Exchange | Broker / market maker |
|---|---|---|---|---|---|---|
| Class A | 3,539 | 51,138.55 | 101,261,624 | 10/01/2026 | NASDAQ | Fidelity Brokerage Services LLC |
Broker / market maker — proposed row 1, entry 1
- Name
- Fidelity Brokerage Services LLC
- Street
- 900 Salem Street
- City
- Smithfield
- State / country code
- RI
- Postal code
- 02917
Acquisition of securities to be sold
| Security | Acquired | Nature of acquisition | Acquired from | Amount acquired | Gift transaction | Payment date | Nature of payment |
|---|---|---|---|---|---|---|---|
| Class A | 12/07/2011 | Pre-IPO Shares | Issuer | 3,539 | N | 12/07/2011 | Cash |
Sales reported in the preceding three months
| Seller | Security | Sale date | Amount sold | Gross proceeds |
|---|---|---|---|---|
| Anne Skates | Class A | 09/10/2026 | 185,000 | 2,275,219.06 |
| Anne Skates | Class A | 09/30/2026 | 1,374 | 19,857.42 |
Seller — prior-sale row 1, entry 1
- Name
- Anne Skates
- Street
- 201 Third Street Suite 200
- City
- San Francisco
- State / country code
- CA
- Postal code
- 94103
Seller — prior-sale row 2, entry 1
- Name
- Anne Skates
- Street
- 201 Third Street Suite 200
- City
- San Francisco
- State / country code
- CA
- Postal code
- 94103
Prior-sale reporting
- Nothing to report for the preceding three months
- N
Remarks
Today's sale and the securities sold in the past 3 months took place in the account of Anne L. Skates, who is the spouse of Spenser Skates, an Officer and Director of the company.
Notice signature
- Notice date
- 10/01/2026
- Signed
- /s/ Gary Redman, as a duly authorized representative of Fidelity Brokerage Services LLC, as attorney-in-fact for Spenser Skates
- Plan adoption dates
- 06/11/2026
Company context
Amplitude is the leading AI analytics platform, helping over 5,200 paying customers - including Atlassian, Burger King, NBCUniversal, and Square - build better products and digital experiences. With powerful AI Agents embedded across our platform, teams can analyze, test, and optimize user experiences faster than ever. Ranked #1 in Product Analytics for 24 consecutive quarters in G2's Summer 2026 Report, Amplitude is the best-in-class solution for product, data, and marketing teams. Learn more at amplitude.com.