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BCS

Press release

Natural Health Trends Reports Second Quarter 2026 Financial Results

  • Company preparing for its 25th anniversary celebration in Hong Kong in the next quarter
  • Board of Directors authorized resuming stock repurchases, with approximately $16 million available 
  • Restructuring program generated approximately $300,000 of operating and other margin-related cost savings during the quarter
  • Year-to-date savings from the restructuring program have exceeded $600,000

LOS ANGELES – July 29, 2026 – Natural Health Trends Corp. (NASDAQ: NHTC), a leading direct-selling and e-commerce company that markets premium quality personal care, wellness and “quality of life” products under the NHT Global brand, today announced its financial results for the quarter ended June 30, 2026.

Second Quarter 2026 Financial Results

  • Revenue of $7.6 million decreased 23% compared to $9.8 million in the second quarter of 2025.

  • Operating loss was $643,000 compared to $333,000 in the second quarter of 2025.

  • Net loss was $451,000, or $0.05 per diluted share, compared to net income of $15,000, or breakeven per diluted share, in the second quarter of 2025. 

  • The number of Active Members1 was 26,000 at June 30, 2026 compared to 26,650 at December 31, 2025 and 29,260 at June 30, 2025.

Natural Health Trends defines Active Members as those that have placed at least one product order with the Company during the preceding twelve-month period.

Year-to-Date 2026 Financial Results

  • Revenue of $16.8 million decreased 18% compared to $20.6 million in the first six months of 2025.

  • Operating loss was $1.1 million compared to $678,000 in the first six months of 2025.

  • Net loss was $605,000, or $0.06 per diluted share, compared to net income of $137,000, or $0.01 per diluted share, in the first six months of 2025.

Management Commentary

 “The operating environment remains challenging. In China, consumers continue to be cautious about spending and investing, while regulatory uncertainty caused some members to pause activities during the quarter. We also identified conduct by certain members that violated the Company's Hong Kong policies, procedures and professional code of conduct. These activities disrupted our business and adversely affected second quarter revenue and operating results. At the same time, the restructuring program implemented late last year has already reduced costs and streamlined our organization, and we expect to realize additional savings in the second half of the year. We are also developing programs and campaigns to more aggressively support our members while continuing to invest in products and technology,” commented Chris Sharng, President of Natural Health Trends Corp.

Mr. Sharng continued, “We're looking forward to celebrating our 25th anniversary in Hong Kong in the third quarter with a full lineup of prizes and rewards that customers can qualify for leading up to and during the event. We expect more than 1,000 attendees from around the world and plan to reconfirm our strategies and commitment at this event.”

Balance Sheet and Cash Flow

  • Net cash used in operating activities was $2.2 million in the first six months of 2026 compared to $5.2 million in the first six months of 2025.

  • Total cash, cash equivalents and marketable securities were $18.6 million at June 30, 2026, down from $28.9 million at December 31, 2025 primarily due to the repurchase of shares of common stock and dividends paid during the first six months of 2026.

  • The Company's Board of Directors has authorized the resumption of share repurchases under its existing stock repurchase program, with $15.9 million remaining available, subject to market conditions and other relevant considerations.

Second Quarter 2026 Financial Results Conference Call

Management will host a conference call to discuss the second quarter 2026 financial results today, Wednesday, July 29, 2026 at 11:30 a.m. Eastern Time. The conference call details are as follows:

Date:

Wednesday, July 29, 2026

Time:

11:30 a.m. Eastern Time / 8:30 a.m. Pacific Time

Dial-in:

1-800-330-6730

Participant ID:

749478

For those unable to participate during the live broadcast, a replay of the call will be available on the Company's Investor Relations website at https://ir.naturalhealthtrendscorp.

About Natural Health Trends Corp.

Natural Health Trends Corp. (NASDAQ: NHTC) is an international direct-selling and e-commerce company operating through its subsidiaries throughout Asia, the Americas, and Europe. The Company markets premium quality personal care products under the NHT Global brand. Additional information can be found on the Company’s website at www.naturalhealthtrendscorp.com.

Forward-Looking Statements

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995 -- Forward-looking statements in this press release do not constitute guarantees of future performance. Forward-looking statements in this press release include statements relating to the anticipated effect of restructuring activities, including expected operational efficiencies and cost savings resulting therefrom, statements regarding technology investments, future growth and profitability, and statements relating to future dividends, the declaration and payment of which will be at the sole discretion of the Company's Board of Directors. Such forward-looking statements are subject to risks and uncertainties that could cause the Company’s actual results to differ materially from those anticipated. Such risks and uncertainties include the risks and uncertainties detailed under the caption “Risk Factors” in Natural Health Trends Corp.’s Annual Report on Form 10-K filed on February 20, 2026 with the Securities and Exchange Commission (SEC), as well as in subsequent reports filed this year with the SEC. The Company assumes no obligation to update any forward-looking information contained in this press release or with respect to the announcements described herein.

CONTACT:

Scott Davidson

Senior Vice President and Chief Financial Officer

Natural Health Trends Corp.

Tel (U.S.): 310-541-0888

investor.relations@nhtglobal.com

NATURAL HEALTH TRENDS CORP.

CONSOLIDATED BALANCE SHEETS

(In thousands, except share data)

June 30, 2026

December 31, 2025

(Unaudited)

ASSETS

Current assets:

Cash and cash equivalents

$ 9,501 $ 6,813

Marketable securities

9,121 22,060

Inventories

2,049 2,047

Other current assets

3,033 3,274

Total current assets

23,704 34,194

Property and equipment, net

570 153

Operating lease right-of-use assets

2,589 1,869

Deferred tax asset

288 289

Other assets

2,059 1,923

Total assets

$ 29,210 $ 38,428

LIABILITIES AND STOCKHOLDERS’ EQUITY

Current liabilities:

Accounts payable

$ 964 $ 555

Accrued commissions

1,741 1,958

Other accrued expenses

1,222 1,438

Deferred revenue

4,205 5,574

Amounts held in eWallets

2,606 2,838

Operating lease liabilities

860 869

Other current liabilities

341 456

Total current liabilities

11,939 13,688

Deferred tax liability

179 180

Operating lease liabilities

1,890 1,131

Total liabilities

14,008 14,999

Stockholders’ equity:

Preferred stock

— —

Common stock

13 13

Additional paid-in capital

85,033 85,033

Accumulated deficit

(38,757 ) (36,436 )

Accumulated other comprehensive loss

(728 ) (784 )

Treasury stock, at cost

(30,359 ) (24,397 )

Total stockholders’ equity

15,202 23,429

Total liabilities and stockholders’ equity

$ 29,210 $ 38,428

NATURAL HEALTH TRENDS CORP. 

CONSOLIDATED STATEMENTS OF OPERATIONS (UNAUDITED)

(In thousands, except per share data)

Three Months Ended June 30,

Six Months Ended June 30,

2026

2025

2026

2025

Net sales

$ 7,603 $ 9,813 $ 16,809 $ 20,550

Cost of sales

1,882 2,558 4,185 5,390

Gross profit

5,721 7,255 12,624 15,160

Operating expenses:

Commissions expense

3,111 4,012 6,964 8,500

Selling, general and administrative expenses

3,253 3,576 6,777 7,338

Total operating expenses

6,364 7,588 13,741 15,838

Loss from operations

(643 ) (333 ) (1,117 ) (678 )

Other income, net

190 348 485 813

Income (loss) before income taxes

(453 ) 15 (632 ) 135

Income tax benefit

(2 ) — (27 ) (2 )

Net income (loss)

$ (451 ) $ 15 $ (605 ) $ 137

Net income (loss) per common share:

Basic

$ (0.05 ) $ 0.00 $ (0.06 ) $ 0.01

Diluted

$ (0.05 ) $ 0.00 $ (0.06 ) $ 0.01

Weighted average common shares outstanding:

Basic

8,578 11,493 9,356 11,489

Diluted

8,578 11,497 9,356 11,496

NATURAL HEALTH TRENDS CORP.

CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED)

(In thousands)

Six Months Ended June 30,

2026

2025

CASH FLOWS FROM OPERATING ACTIVITIES:

Net income (loss)

$ (605 ) $ 137

Adjustments to reconcile net income (loss) to net cash used in operating activities:

Depreciation and amortization

34 59

Net accretion of marketable securities

(36 ) (214 )

Share-based compensation

— 68

Noncash lease expense

599 573

Deferred income taxes

— (3 )

Changes in assets and liabilities:

Inventories

(27 ) 525

Other current assets

358 402

Other assets

(144 ) (334 )

Accounts payable

376 65

Accrued commissions

(202 ) (194 )

Other accrued expenses

(276 ) (110 )

Deferred revenue

(1,330 ) (311 )

Amounts held in eWallets

(210 ) (170 )

Operating lease liabilities

(585 ) (561 )

Other current liabilities

(113 ) (5,083 )

Net cash used in operating activities

(2,161 ) (5,151 )

CASH FLOWS FROM INVESTING ACTIVITIES:

Purchases of property and equipment

(440 ) (20 )

Purchases of marketable securities

(8,709 ) (27,552 )

Proceeds from maturities of marketable securities

21,566 34,215

Net cash provided by investing activities

12,417 6,643

CASH FLOWS FROM FINANCING ACTIVITIES:

Repurchase of common stock

(5,870 ) —

Dividends paid

(1,716 ) (4,606 )

Net cash used in financing activities

(7,586 ) (4,606 )

Effect of exchange rates on cash, cash equivalents and restricted cash

17 118

Net increase (decrease) in cash, cash equivalents and restricted cash

2,687 (2,996 )

CASH, CASH EQUIVALENTS AND RESTRICTED CASH, beginning of period

6,820 13,567

CASH, CASH EQUIVALENTS AND RESTRICTED CASH, end of period

$ 9,507 $ 10,571

SUPPLEMENTAL DISCLOSURE OF NONCASH INVESTING AND FINANCING ACTIVITIES:

Right-of-use assets obtained in exchange for operating lease liabilities

$ 1,356 $ 112

Direct costs incurred to repurchase common stock

$ 92 $ —

Source: Natural Health Trends Corp.. This release was filed with the U.S. Securities and Exchange Commission on Jul 29, 2026 and is reproduced here as issued. View the filing.

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